Our Leadership Team
The MEE Management Team represents a range of skills and more than 100 years of combined experience in effectively reaching and engaging low-income, underserved populations. This experience encompasses audience research, multimedia development and production, community mobilization and media placement.
Ivan Juzang | Founder and President
Ivan J. Juzang, the Founder and President of MEE (Motivational Educational Entertainment) Productions Inc., has over two decades of practical, first-hand experience running a behavior health communications business he founded during his final year at The Wharton Graduate School of Business. Over the past 24 years, Mr. Juzang has become a leading expert in the field of social marketing and behavior change communications, producing and implementing results-oriented intervention campaigns that address health, educational and social disparities that impact low-income, underserved communities. He conducts qualitative audience research that provides an “insider’s view” of the challenging daily realities of urban living, and combines it with creative, “outside the box” media production and “grassroots” community mobilization strategies.
Ivan Juzang has worked on health disparities and public health issues affecting low income, underserved and devalued communities. MEE’s target audiences include Black and Latino teens, young adults, parents, MSM & the LGBTQ community and boys & men of color. Mr. Juzang has focused on identifying the barriers, arguments and counter-arguments related to helping communities of color improve their health outcomes and engage low-income urban audiences in healthier behaviors (by making informed choices). Mr. Juzang’s work also focuses on how service providers, community-based organizations and the public health community can present street-credible, authentic and culturally-relevant health information in such a way that lifestyle changes are sustainable in the context of a busy, economically-challenged and stressed-out life.
He has been the primary researcher on MEE’s national research projects, including MEE’s first national report, The MEE Report: Reaching the Hip-Hop Generation (published in 1992), This Is My Reality-The Price of Sex: An Inside Look at Black Urban Youth Sexuality and the Role of the Media (2004), Moving Beyond Survival Mode: Promoting Mental Wellness and Resiliency as a Way to Cope with Urban Trauma (2009), and its most recent, the Inner City Truth 3 Survey (2013). Ivan’s expertise as a media producer is exemplified in MEE’s award-winning media productions, including Check Yourself HIV Ads, and In Search of Love: Dating Violence Among Urban Youth.
He is a board member of the National Campaign to Prevent Teen and Unplanned Pregnancy. Ivan has also served on the boards of the Nurse Family Partnership and The Alan Guttmacher Institute. Mr. Juzang was also an instructor at Temple University’s School of Communications, Department of Broadcasting Telecommunications and Mass Media. Mr. Juzang received his BS degree in Mechanical Engineering from Carnegie-Mellon University, and his MBA from The Wharton School of Business of the University of Pennsylvania.
Thierry Fortune | Senior Vice President
As a Senior Vice President, Thierry Fortune, is highly experienced in producing and implementing results-oriented marketing campaigns that positively impact inner city communities. He has responsibility for researching, assessing, proposing and managing all of MEE’s media placement. He has coordinated the placement of over $20 million worth of media in markets across the country. Thierry also manages MEE’s video production and serves as one of the producers of MEE’s radio, transit and television advertisements. He received an MBA from the Wharton School at the University of Pennsylvania and a BA in Organizational Behavior and Management from Brown University.
Alicia Jackson | Senior Vice President
As a Senior Vice President, Alicia Jackson has significant project management and community collaboration and mobilization expertise. With MEE since 1995, Ms. Jackson has extensive experience (nearly 20 years) in working with community organizations and groups to disseminate knowledge and create awareness for both national and local campaigns. She has the proven ability to mobilize citizens, organize community engagement events, and create opportunities for participation and action within neighborhoods and targeted organizations. Alicia received her MGA in Government Administration with a minor in Public Policy from The Fels School at the University of Pennsylvania and her BA in Political Science from West Chester University. Prior to joining MEE, she served as the Chief of Staff to a Pennsylvania elected official.
Pamela Weddington | Vice President of Communications
As Vice President of Communications, Pamela Weddington is MEE’s primary writer and creative coordinator. She oversees the development and production of all print, graphics, audiovisual, digital and other communication materials. Her strengths also include the ability to analyze qualitative research data and use sound communications practices to “translate” it into message framing, branding and designs that resonate with the target audience(s). Pamela earned a BS in Public Communications/Marketing from Boston University. Prior to joining MEE, she was an Information Officer for the School District of Philadelphia, where she was responsible for managing public relations, developing crisis management strategies, writing speeches for top and middle management, and planning and coordinating special events and programs.
William Juzang | Vice President of Business Development
As a Vice President, William Juzang has managed a number of MEE’s social marketing campaigns, using his experience to produce and implement results-oriented initiatives that address issues that impact underserved populations in both urban and rural settings. In addition to being a lead project manager and focus group moderator on a number of MEE’s qualitative and quantitative audience research projects, William manages the company’s social media platforms and the MEE Community Network. He received his MBA from the School of Business and Industry at Florida Agricultural and Mechanical University and a BA in Economics from the University of Pennsylvania.
An Award-Winning Communications & Marketing Firm
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